The Profit

Season 4

TV-PG
When Marcus Lemonis isn't running his multi-billion dollar company, Camping World, he goes on the hunt for struggling businesses that are desperate for cash and ripe for a deal. In each episode, Marcus Lemonis makes an offer that's impossible to refuse; his cash for a piece of the business and a percentage of the profits.
20 Episodes
  • Farrell's Ice Cream Parlour Restaurants
    E1
    Farrell's Ice Cream Parlour RestaurantsTwo business partners have revived an iconic family restaurant chain, only to run it right back into the ground. If Marcus Lemonis can't help restore some leadership to this beloved brand, it'll melt down - this time for good.
  • Dilascia
    E2
    DilasciaA Los Angeles clothing brand is floundering due to its owner's inconsistent designs and wasteful spending. His brother and sister have stepped in to help, but even they can't get him to change his ways. Unless Marcus can succeed where they've failed, DiLascia will go out of style - forever!
  • The Soup Market
    E3
    The Soup MarketA Milwaukee-based chain of soup restaurants has been struggling since its co-owner's sudden passing. The remaining owner's stubbornness and lack of business know-how are putting a strain on the company and its employees. If Marcus can't get him to open his mind, tension at The Soup Market will boil over.
  • Flex Watches
    E4
    Flex WatchesTwo Southern California entrepreneurs struggle to keep their charity-centric watch business afloat. Their rushed process, unfocused branding, and emotional baggage have gotten in the way of their original purpose. If Marcus can't get these founders back on track, their business will stop ticking for good.
  • Honest Foods
    E5
    Honest FoodsA Chicago catering company has suffered a steep drop in sales - and its anxious owner is taking out his frustration on his employees. If Marcus canâ€ôt bring the team together and get them back on the path to growth, this business could end up on the chopping block.
  • Murchison-Hume
    E6
    Murchison-HumeThe owner of a cleaning product line is putting her business at risk with aristocratic marketing, high prices, and an unwillingness to face reality. If Marcus can't get her to focus less on her image and more on the customer, this company is going to go down the drain.
  • Pacific Hospitality
    E7
    Pacific HospitalityA Los Angeles furniture company struggles with old inventory and quality control.
  • Tea2Go
    E8
    Tea2GoA father and son with a broken relationship are leading their tea shop franchise into dangerous territory. If Marcus can't get them to separate their business and personal lives, tea time will be over... for good.
  • Bowery Kitchen Supplies
    E9
    Bowery Kitchen SuppliesA beloved kitchen supply store in Manhattan faces extinction after its owners' divorce. If Marcus can't figure out a way to get them working together, the deal may go up in smoke.
  • Los Gemelos
    E10
    Los GemelosA Mexican-American's tortilla business is being decimated by big competitors. Marcus will team up with George Lopez and the owner to develop products and make this American dream a reality.
  • Susana Monaco
    E11
    Susana MonacoMarcus helps a Manhattan-based fashion designer who is failing because she lets her family and co-workers overpower her.
  • Swim by Chuck Handy
    E12
    Swim by Chuck HandyA family-run swimwear company struggles to connect with the consumer. The business has been pulled underwater by poor leadership, outdated designs, and misguided processes. If Marcus can't get them to swim with style, this retailer will evaporate.
  • Windward Boardshop
    E13
    Windward BoardshopA Chicago snowboard shop has gone downhill after its owners tried to expand too quickly. The three partners don't communicate, leaving one of them sidelined. If Marcus can't get them to work together and focus on what sells, this company will be on thin ice.
  • Ashtae Products
    E14
    Ashtae ProductsA family-owned haircare company is at a breaking point because of the father's costly side projects. If Marcus can't get this founder focused and help his daughter come into her own, the business will go down the drain.
  • Overtone Acoustics
    E15
    Overtone AcousticsMarcus helps a sound-proofing company, started by two best friends, which has so little cash they must rely on unpaid volunteers.
  • Bodhi Leaf Coffee Traders
    E16
    Bodhi Leaf Coffee TradersA California entrepreneur went all in on a coffee business with no prior experience. His gamble paid off big, but now he's in over his head. The company has no organization, no clear leader, and a staff in conflict. If Marcus can't get this owner to wake up and smell the coffee, the business will come to a bitter end.
  • Hip Pops
    E17
    Hip PopsMarcus helps a gelato popsicle company whose owner jumped the gun by starting a franchise business and now suffers from a waning work ethic.
  • Zoe's Chocolate Co.
    E18
    Zoe's Chocolate Co.A family-owned chocolate shop was started by three siblings in support of their chocolatier father; despite circumstances becoming desperate, the family is resistant to change.
  • Top 10 Rules for Success
    E19
    Top 10 Rules for SuccessMarcus Lemonis shares his top 10 most important rules for success while sharing key moments of past episodes.
  • Marijuana Millions
    E20
    Marijuana MillionsMarcus Lemonis travels throughout California, where a new law will soon allow any adult to buy cannabis legally, and profiles several pot entrepreneurs, from small-scale startups to multi-million-dollar ventures.
Cast of Season 4
  • Marcus Lemonis
 
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