BBC Maestro

Peter Jones - Toolkit for Business Success

Whether you have a spark of an idea or are already employing staff, these 40 lessons are Peter's toolkit for success in entrepreneurship - they will help you harness your passion, achieve your goals and arm you with business acumen that will last a lifetime.

Peter will take you from generating ideas to launching and growing your business, with tips and insights from his long and varied career along the way. His 10 Golden Rules, developed over 40 years of starting, growing and investing in more than 100 businesses, will give you the solid foundation you need to grow as a successful entrepreneur. You'll learn to put together the perfect business plan, network, build your brand, attract and keep the best employees, market your business and much more.

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40 épisodes

  • ENTREPRENEURS ARE MADE, NOT BORN
    E1
    ENTREPRENEURS ARE MADE, NOT BORNPeter introduces the skills you’ll master in entrepreneurship.
  • THE BIG IDEA
    E2
    THE BIG IDEALearn how to generate business ideas and recognise the best ones.
  • THE GOLDEN RULES
    E3
    THE GOLDEN RULESBuild a solid foundation with Peter’s critical skills for success as an entrepreneur.
  • GOLDEN RULE 1: HAVE A VISION
    E4
    GOLDEN RULE 1: HAVE A VISIONPinpoint your ambitions through visualisation techniques.
  • GOLDEN RULE 2: USE YOUR INFLUENCE
    E5
    GOLDEN RULE 2: USE YOUR INFLUENCEHow to motivate and persuade others to join your mission.
  • GOLDEN RULE 3: BUILD YOUR CONFIDENCE
    E6
    GOLDEN RULE 3: BUILD YOUR CONFIDENCETricks for boosting your confidence and avoiding it tipping over into arrogance.
  • GOLDEN RULE 4: MAKE A COMMITMENT
    E7
    GOLDEN RULE 4: MAKE A COMMITMENTTake ownership of your journey by committing to four key areas.
  • GOLDEN RULE 5: AIM FOR RESULTS
    E8
    GOLDEN RULE 5: AIM FOR RESULTSRealistic pacing, results and goals for success you can replicate and scale.
  • GOLDEN RULE 6: TIMING
    E9
    GOLDEN RULE 6: TIMINGLearn to recognise when the time is right for the market, your customers and you.
  • GOLDEN RULE 7: PERSEVERANCE
    E10
    GOLDEN RULE 7: PERSEVERANCEHow to keep going through the inevitable tough times you’ll face.
  • GOLDEN RULE 8: BE CARING
    E11
    GOLDEN RULE 8: BE CARINGUnderstand the importance and impact of looking after your people.
  • GOLDEN RULE 9: TAKE ACTION
    E12
    GOLDEN RULE 9: TAKE ACTIONTips for getting started, making plans and building momentum.
  • GOLDEN RULE 10: USE YOUR INTUITION
    E13
    GOLDEN RULE 10: USE YOUR INTUITIONLearn to trust your gut, back it up with research, and use it in negotiation.
  • UNDERSTANDING YOUR MOTIVATION
    E14
    UNDERSTANDING YOUR MOTIVATIONDelve into what’s driving you to become an entrepreneur.
  • PSYCHOLOGY OF AN ENTREPRENEUR
    E15
    PSYCHOLOGY OF AN ENTREPRENEURLearn what attributes make up a successful business leader.
  • MOTIVATION & PURPOSE WITH TOM KERRIDGE
    E16
    MOTIVATION & PURPOSE WITH TOM KERRIDGEDiscover the passion behind the Michelin-Starred restaurateur.
  • YOUR NETWORK
    E17
    YOUR NETWORKHow to get out there, meet your peers and spread the word – online and in person.
  • SETTING GOALS
    E18
    SETTING GOALSLearn to set goals, achieve them, then reward yourself. Decide on your end goal.
  • YOUR BRAND
    E19
    YOUR BRANDDevelop your authentic brand purpose, mission, USP – and learn how to communicate it.
  • FINDING THE MARKET IN THE GAP
    E20
    FINDING THE MARKET IN THE GAPUnderstand what makes your offering different, and if your business idea has legs.
  • ENTREPRENEURS ARE ALWAYS LEARNING
    E21
    ENTREPRENEURS ARE ALWAYS LEARNINGLearn techniques for note-taking and continual self-improvement.
  • PROTECT YOURSELF
    E22
    PROTECT YOURSELFWhat you need to know about intellectual property, patents, copyright and trademark.
  • BUDGETING & FINANCIAL PLANNING
    E23
    BUDGETING & FINANCIAL PLANNINGA jargon-busting guide to cash flow, forecasting and raising capital.
  • THE BUSINESS PLAN
    E24
    THE BUSINESS PLANHow to nail that key document – examples, templates and step-by-step instructions.
  • THE PERFECT PITCH
    E25
    THE PERFECT PITCHThe Dragon’s tips on selling your idea to potential investors, collaborators and clients.
  • MANAGING YOUR INNER CRITIC
    E26
    MANAGING YOUR INNER CRITICLearn to make peace with that nagging voice and ask others for help.
  • GET YOURSELF OUT THERE - SALES & MARKETING
    E27
    GET YOURSELF OUT THERE - SALES & MARKETINGHow to create a killer marketing strategy that’ll attract attention and incite customers to buy.
  • MARKETING CASE STUDY: LEVI ROOTS
    E28
    MARKETING CASE STUDY: LEVI ROOTSHow the Dragons’ Den success story went from sauce to a growing Caribbean food brand.
  • CREATING YOUR TEAM
    E29
    CREATING YOUR TEAMTips for finding and hiring and your ultimate dream team.
  • HOW TO GROW
    E30
    HOW TO GROWDevelop leadership skills and values that strengthen your company culture.
  • THERE IS NO SUCH THING AS FAILURE
    E31
    THERE IS NO SUCH THING AS FAILUREHow to embrace feedback, learn from mistakes and develop a growth mindset.
  • CORPORATE RESPONSIBILITY
    E32
    CORPORATE RESPONSIBILITYThe importance and value of giving back to staff and society.
  • LOOK AFTER YOURSELF
    E33
    LOOK AFTER YOURSELFLearn to recognise your red flags, find balance and prioritise your well-being.
  • THE SECRETS OF MY SUCCESS
    E34
    THE SECRETS OF MY SUCCESSGet the inside track on some of the businesses in Peter’s portfolio.
  • JESSOPS: YOUR FIRST LOSS IS YOUR BEST LOSS
    E35
    JESSOPS: YOUR FIRST LOSS IS YOUR BEST LOSSAn honest snapshot of the photography brand that was losing cash fast.
  • LOCALISED: THE PERFECT PITCH BUSINESS PLAN
    E36
    LOCALISED: THE PERFECT PITCH BUSINESS PLANHow one knockout presentation fast-tracked the company’s success.
  • REGGAE REGGAE: SELL, SELL, SELL!
    E37
    REGGAE REGGAE: SELL, SELL, SELL!Growing Levi Roots from sauce idea to sell-out success.
  • WIRELESS LOGIC: INNOVATION, PASSION, GROWTH
    E38
    WIRELESS LOGIC: INNOVATION, PASSION, GROWTHThe perfect example of idea and people coming together to achieve great success.
  • WONDERLAND: KNOW YOUR NICHE!
    E39
    WONDERLAND: KNOW YOUR NICHE!Find your place in the market and mine its potential to the max.
  • RESEARCH, PLAN & CONQUER
    E40
    RESEARCH, PLAN & CONQUERKnowledge is power. Arm yourself with knowledge and get out there!

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