Braincraft
Season 2022
BrainCraft is a series that examines human behaviour through psychology and neuroscience, telling stories about science in a creative way.
Where to Watch Braincraft • Season 2022
6 Episodes
- Is This The Most Confusing Traffic Sign? (Psychology Explains)E3
Is This The Most Confusing Traffic Sign? (Psychology Explains)We interact with traffic and road signs constantly, though you probably haven't spent much time thinking about them. This is may be because they often guide our behaviour below our conscious awareness. Signs are SUPER important, but traffic signs aren't designed in an inclusive way – those with dyslexia and elderly people take longer to process certain types of signs. So which signs are the worst, most confusing or infuriating? How can traffic sign design be better? At this point, you should really stop reading this description and just watch the video.